The resort gently unfolds around the enchanting beauty of a 5 acre lake, glistening like a dazzling sapphire, mirroring elegant villas, lush foliage, exquisite flora and fauna. No suit was launched, however, and so the company began the 1980s with its $235 million in annual revenues intact. Because of the rising prominence of the cranberry and the Ocean Spray label, the cooperative renamed itself the National Cranberry Association (NCA) in 1946. Once known only as a seasonal cranberry sauce business, Ocean Spray now markets blended juice drinks, bottled juices, juice concentrate, fresh fruits, and several other items to both retail and food service outlets year-round. By the mid-1970s the cooperative was on the fast track to achieving Fortune 500 status and appeared all the more healthy after its bold expansion into grapefruit growing. The first cranberry juice recipe dates back to 1683. Past performance is a poor indicator of future performance. Email Us. The merger would also allow for greater marketing clout. Ultimately, Ocean Spray was fined $400,000; the company also donated $100,000 in water-treatment equipment to the town of Middleboro. During the 1850s, cranberry cultivation spread to Wisconsin; three decades later, farmers in both Washington and Oregon began establishing cranberry bogs of their own. In March 1998 the co-op announced that it had signed tennis star Martina Hingis to a three-year spokesperson contract. Ocean Spray is an agricultural cooperative owned by more than 700 cranberry and grapefruit farmers in the ⦠Since then, the Ocean Spray cooperative has grown to more than 700 grower families all across North America. The innovation captured a new segment of the juice-drinking public, children, and has since become a staple of the Ocean Spray product line. Formed in 1930, Ocean Spray is now the worldâs leading producer of cranberry juices, juice drinks and dried cranberries and is the best-selling brand in the bottled juice category. New marketing avenues needed to be explored if the high demand for cranberries were to be revived. Ocean Spray | Welcome to the Official Ocean Spray Pinterest Page. John C. Makepeace and Elizabeth F. Lee, the other two owners involved in Urann's proposed merger, joined Urann in signing a certificate of incorporation in June 1930. The personal data you provide on this form will be used to send you emails about our products and kept for no more than 2 years. The Ocean Spray name was conceived by a Boston lawyer named Marcus L. Urann, who gained a reputation as the "Cranberry King" for a cranberry sauce he packaged in tins and marketed under the brand as early as 1912, as well as for his later promotions. He began applying sand manually and found he could grow cranberries that were larger and juicier than those found elsewhere. Ocean Spray was formed in 1930 by three cranberry growers with a simple love of cranberries. However, commercial cultivation of cranberries did not commence until the early 19th century, when Captain Henry Hall began experimenting with cranberry vines in East Dennis, Massachusetts. Among such pioneers were Benjamin Thomas and John Webb. Ocean Spray also placed a high premium on effective advertising, signing Sarah Ferguson, the Duchess of York, in 1996 for the "It's Your Zing!" During the past decade, Ocean Spray has burst from obscurity to become one of the acknowledged innovators in the beverage industry. In January 1997, Llewellyn retired as president and CEO of the co-op and was replaced by Thomas E. Bullock after a 16-month transition period. In August of that same year, however, the partnership once again appeared threatened when Ocean Spray said that it might attempt to block PepsiCo's proposed $3.3 billion acquisition of juice maker Tropicana Products from the Seagram Company Ltd. 1.7M likes. Discover. Surprise your taste buds with the sweet, delicious taste of Craisins® A free inside look at company reviews and salaries posted anonymously by employees. The guiding philosophy was to compete against both the large soft drink and orange juice markets not through product imitation but through product diversity. learn how over 7,000 companies got started! With demand outstripping supply for craisins, Ocean Spray decided in November 2006 to expand in the state of Wisconsin at the site of Ocean Sprayâs existing facility in Wisconsin Rapids, the former Northland Cranberry plant purchased in 2004. As many already knew, the Cape Cod marshland, with its high concentration of peat, was particularly conducive to cranberry growing. In December 1997 Ocean Spray acquired a major interest in Nantucket Allserve Inc., a juice drink company based in Cambridge, Massachusetts, and famous for its offbeat "Nantucket Nectars" line of single-serve drinks, including Orange Mango and Protein Smoothie flavors. In no event shall stockzoa.com be liable to any member, guest or third party for any damages of any kind arising out of the use of any content available on stockzoa.com, or relating to the use of, or inability to use, stockzoa.com or any content, including, without limitation, any investment losses, lost profits, lost opportunity, special, incidental, indirect, consequential or punitive damages. Our consumer affairs representatives are ready to answer any questions you may have about the company, our products, programs, recipes and more. Led by lawyer and grower Marcus L. Urann, the three began coming up with new and innovative products made from cranberries. As consumers became more health conscious during the 1960s and 1970s, the Ocean Spray formula for success struck a responsive chord. On that day, the Secretary of the Department of Health, Education and Welfare announced that residue from the potentially cancer-causing weed killer aminotriazole had been found in cranberries produced in Washington and Oregon. Treat yourself with Ocean Spray®! A minor setback occurred in 1979 when the Federal Trade Commission, as part of an investigation of all agricultural cooperatives, threatened an antitrust action against Ocean Spray. The company had 470 employees working at ⦠And Craisins were included in the 1996-introduced Post Cranberry Almond Crunch Cereal. Milne's largest customer was Ocean Spray, but the subsidiary also served such major food companies as Kraft General Foods, Gerber Products, Nestlé, Sunkist, Welch's, and Baskin-Robbins. In 1991, Refreshers Fruit Juice Drinks and Ruby Red Grapefruit Juice Drink came on line. Who bought or sold Ocean Spray this quarter? Craisins sweetened dried cranberries--a direct competitor to raisins in the dried fruit category--had their national launch in 1995, with Cran-Currant Black Currant Cranberry Juice Drink made available for purchase in 1997. Among the products introduced by Cranberry Canners during the 1930s were Cranberry Juice Cocktail and Ocean Spray Cran, both tart-tasting forerunners of later, sweetened juice and juice concentrate products. Preserving a strong brand image, perfecting production forecasting techniques, and promoting operational efficiency have all led the cooperative to its position as the leader producer of canned and bottled juices and juice drinks in North America. Under no circumstances does any information posted on stockzoa.com represent a recommendation to purchase or sell a stock. Ocean Spray Cherishes its Past and Present in Celebration of International Women's Day LAKEVILLE-MIDDLEBORO, Mass., March 7, 2019 /PRNewswire/ -- Ocean Spray values its deep-rooted legacy of powerful women in the workplace. The Department of Agriculture had actually approved the compound in 1958 for use after harvests, but the linkage to cancer and the tests for detecting residues were not established until the following year. You are giving us permission to use your personal data for this purpose when you submit the form. Discover our ⦠Ocean Spray Cranberries Consumer Affairs Post Office Box 2253 Kings Mountain, NC 28086. These deals proved that Ocean Spray was not going to rest on its cranberry laurels. We see them around but we don't know what goes on behind the scenes. In 1981 the company made packaging history with its introduction of the "juice box," a block-shaped juice container with attached drinking straw. Ocean Spray is a cooperative of more than 700 cranberry producers from North America and Chile. Welcome to the official Ocean Spray Canada Facebook page! Under John S. Llewellyn Jr. (who took over as president and CEO in 1987 from Harold Thorkilsen), Ocean Spray became a billion-dollar company by 1992 and continued to build on its strong brand image. Ocean Spray Cranberries, Inc. is a marketing cooperative owned by more than 900 cranberry and citrus growers from throughout the United States and Canada. St. James Press, 1999. It was speculated that PepsiCo planned to distribute single-serving packages of Tropicana juices and drinks, which would directly compete with Ocean Spray products. Please. On November 9, 1959, the newly-named Ocean Spray Cranberries, Inc. was faced with its first major crisis. A leader in the marketing of shelf-stable juice drinks, Ocean Spray Cranberries, Inc. is responsible for 75 percent of the cranberries sold worldwide. Javascript is disabled or is not supported by your browser. Disclaimers: stockzoa.com is not operated by a broker, a dealer, or a registered investment adviser. Disclaimers: stockzoa.com is not operated by a broker, a dealer, or a registered investment adviser. Read all information given to you. Under no circumstances does any information posted on stockzoa.com represent a recommendation to purchase or sell a stock. Lots of recipes to make cranberries the ingredient that gives a special touch to your meals and drinks! In the area of market research, crucial in a brand-driven industry, Ocean Spray decided to take advantage of new database technologies by entering into a joint venture with Information Resources of Chicago. Ocean Spray. For close to 90 years, Ocean Spray, its family-farmer owners, and our team members have had a long-standing passion for health, taste and authenticity in all our products. Ocean Spray's main competitors include Arizona Beverages, Dole Food Company, Wonderful Company, Spelmonden Estate and Aspall. Hingis' first promotion for Ocean Spray involved the 1998 debut of Ruby Red & Tango Grapefruit Juice Drink, the third member of the Ruby Red line. While the cooperative reformed itself environmentally, it was also in the process of analyzing all of its internal operations. Our consumer affairs representatives are ready to answer any questions you may have about the company, our products, programs, recipes and more Ocean Spray Contact Us | Ocean Spray⦠A manufacturer of fruit concentrates and purees, Milne was once primarily a grape business but grew under Ocean Spray to process cherries, blueberries, blackberries, plums, raspberries, strawberries, and cranberries. Most importantly for its parent company, Milne tripled in size from the acquisition through the early 1990s and became a significant generator of non-patronage revenue, which was reinvested in the cooperative for future expansion. Gelsthorpe's answer, unpopular at the time, was to emphasize juice drinks under the Ocean Spray brand. This dream destination is truly magical, overlooking the shimmering ripples of its own awe inspiring man-made lake. The result was a state-of-the-art software program called CoverStory that offered market information from universal product code (UPC) figures and trends. For a time, the co-op was in danger of folding, but a partial comeback in sales for 1960, as well as a government subsidy for unsold cranberries found to be free of residue, kept the business going. Apply for Ocean Spray Cranberries, Inc. jobs, learn about the culture, read reviews and more. Hall, however, made the singularly important observation that when sand from the nearby dunes blew into the marshes, or bogs, the cranberries thrived. Ocean Spray is an American agricultural cooperative of growers of cranberries and grapefruit headquartered in Plymouth County, Massachusetts. Throughout the 1990s Ocean Spray rolled out a steady stream of new products. Find Ocean Spray Cranberries, Inc. ⦠The innovative, entrepreneurial spirit of our founders remains rooted in our cooperative's culture and our commitment to be a farm-to-family, health and wellness company. Write Us. Surprisingly, Ocean Spray and PepsiCo announced in March 1998 that a three-year extension had been reached on the distribution agreement. Use in your nose only. Cranberries were believed to have been present at the first Thanksgiving feast in 1621. Instagram and parent company Facebook ripped off Stories -- ⦠See 497 traveller reviews, 218 candid photos, and great deals for Ocean Spray Hotel, ranked #177 of 237 hotels in Miami Beach and rated 3 of 5 at Tripadvisor. The information on this site is not intended to be, nor does it constitute, investment advice or recommendations. In July 1998 Ocean Spray acquired Sydney, Australia-based Processing Technologies International, a leading food technology research company and holder of the patents to the technologies used to create Craisins. One of the most important developments for Ocean Spray came in 1985 with its acquisition of Milne Fruit Products, Inc. of Prosser, Washington. Use Ocean Nasal Spray (sodium chloride nasal) as ordered by your doctor. All of us at Ocean Spray appreciate your message and will do our best to respond ... please have a parent or guardian submit your request. It had grown from number six to number two among makers of single-serve juices and drinks. Exports to Europe also began during this era. All rights reserved. 433 talking about this. Lots of recipes to make cranberries the ingredient that gives a special touch to your meals and drinks! Email Us. Since that event, Ocean Spray has become an industry leader in promoting environmentally sound operations, and has spent more than $26 million upgrading waste-treatment facilities. Highlights of this decade were numerous, and included the incorporation--and then formal assimilation--of Canadian growers; the first Ocean Spray television commercials; the retirements of Urann in 1955, and Makepeace (who had served as secretary-treasurer) in 1957; the introduction of frozen cranberry-orange relish and frozen cranberries; and the final renaming of the cooperative in 1959 to reflect the central importance of the Ocean Spray brand. Enjoy the crisp, clean taste of cranberries from Ocean Spray®. That same year Ocean Spray achieved its ranking as the largest domestic seller of canned and bottled juice drinks. With PepsiCo, Ocean Spray that same year launched Breakers, a soft drink with 2 percent juice and available in three flavors. Best place to stay in pondicherry. Try this great product from Ocean Spray. 25. The NCA, with a membership nearly double that of its modern-day variant, continued to sustain itself throughout the 1950s principally as a seasonal business that revolved around the Thanksgiving and Christmas holidays. About us. Company profile page for Ocean Spray International Inc including stock price, company news, press releases, executives, board members, and contact information Between 1963 and 1968 the company committed itself to the consumer drinks market with Cranberry Juice Cocktail, Cranapple, and Grapeberry (later changed to Crangrape). But its strength has been notable only in supermarket aisles. Urann reasoned that a merger would erase the stiff competition he faced from the Makepeace Preserving Co. of Wareham, Massachusetts, and The Enoch F. Bills Co. of New Egypt, New Jersey. Of course, cranberries are still at the core of everything we do. The following year saw the introduction of Cranberry English Muffins, a venture with Thomas' English Muffins. The co-op fought vigorously to retain the title during the decade, as new competitors entered the fray, with a growing number of product introductions, including Mauna-La'i, a guava-lemon drink; Firehouse Jubilee, a tomato drink; Ocean Spray Liquid Concentrates; and Cranberry Fruit Sauces. A very important development in 1992 involved a joint arrangement with PepsiCo, Inc. to distribute individual cans and bottles of Ocean Spray juices and drinks. The history of Ocean Spray is naturally tied to the history and lore of the cranberry, an unusual Native American wetland fruit. Ocean Spray is committed to protecting your privacy. A leader in the marketing of shelf-stable juice drinks, Ocean Spray Cranberries, Inc. is responsible for 75 percent of the cranberries sold worldwide. Discover. This agreement offered Ocean Spray a relatively inexpensive opportunity to increase its individual serving segment, which at the time of the agreement accounted for roughly $100 million in sales, through vending machine, convenience store, and related outlets. He also soon faced the end of Ocean Spray's five-year relationship with PepsiCo after the soft drink giant announced that it planned to abandon the distribution agreement in May 1998. Compare Ocean Spray to its competitors by revenue, employee growth and other metrics at Craft. 1 talking about this. Ocean Spray is an idyllic luxury resort, showcasing nature at its very best. The information on this site is in no way guaranteed for completeness, accuracy or in any other way. Follow all instructions closely. The co-op believed that the purchase violated its agreement with PepsiCo. Email Us All of us at Ocean Spray appreciate your message and will do our best to respond in a timely manner. Principal Subsidiaries: Milne Food Products, Inc.; Nantucket Allserve Inc.; Food Ingredients Technologies (Australia). For Business Inquiries, please contact our corporate offices in Lakeville-Middleboro, Massachusetts at (508) 946-1000 Weekdays, 9:00 a.m. to 4:00 p.m. Eastern Standard Time. Our consumer affairs representatives are ready to answer any questions you may have about the company, our products, programs, recipes and more. There are no current stakeholders of Ocean Spray Cranberries Inc p. This is normal when the security: Has been acquired or taken private; Has merged with another entity; Has changed its name and has a new CUSIP (and/or symbol) Has been delisted and the ticker has changed; Please use Search to find the security you were looking for. By the mid-twentieth century, mechanical pickers were invented to replace manual procedures, and soon wet-harvesting techniques were developed to take advantage of the cranberry's natural buoyancy. Ocean Spray also increasingly sought out joint ventures to extend its product line. Do not take Ocean Nasal Spray (sodium chloride nasal) by mouth. Privacy Policy. Treat yourself with Ocean Spray®! Call Us. The co-op, which renamed the acquired company Food Ingredients Technologies (Australia), planned to take the process used to create Craisins and apply it to numerous other fruits and vegetables, mainly to create ingredients for sale to other food companies. The potential for success of this venture appeared large as Craisins had proved to be a smash hit, becoming the fastest-growing product and the number-three brand in the dried fruit market. Ocean Spray Cranberries, Inc. is a marketing cooperative owned by almost 1,000 cranberry and grapefruit growers in the United States and Canada. Keep out of your mouth and eyes (may burn). Throughout colonial times, cranberries also became widely used in tarts, preserves, and sauces. Copyright (c) 2019 Company-Histories.com. With a legacy that began in 1930, we're transforming to a company with a deliciously diverse selection of products. Source: International Directory of Company Histories, Vol. Grocers were forced to take all suspect products off their shelves. About us. By 1943 the co-op controlled 15 facilities for production, storage, and distribution. It's an exciting time at ocean spray. It currently has over 700 member growers (in Massachusetts, Wisconsin, New Jersey, Oregon, Washington, Florida, British Columbia and other parts of Canada, as well as Chile). Track 13F-HR Filings for Hedge Funds and Value Investors. For years, social media platforms have blatantly copied some of Snapchat's most creative features. A program called Right Turn Only (RTO), dedicated to quality improvement, problem-solving, and teamwork, was adopted to aid Ocean Spray in remaining competitive while fostering an open working environment. The co-op joined with Nabisco in 1993 to market a cookie called Cranberry Newtons. The following year Cran-Cherry Juice Drink joined the lineup, while Ruby Red & Tangerine Grapefruit Juice Drink was added in 1993. Small, reddish, and distinguished by a strong, bitter flavor, the cranberry was first used by various Native American tribes in the New England area to make dyes as well as a high-energy food called pemmican: a concentrated mixture of dried venison, fat, and cranberries shaped into cakes. The company also improved its distribution system, expanded its marketing to food services, and capitalized on the Cape Cod tourist industry by attracting millions of visitors each year to its headquarters and museum near Plymouth Rock. 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